I have incredibly exciting news! DR. WHAW is officially back and here to stay! With my crazy and unpredictable schedule, it’s sometimes too hard to keep up with this daily blog feature, but I know it is something that many of you have come to love. So I found the perfect way to keep the good doctor around without pulling out all my hair and feeling guilty when I miss a post.
I found three absolute rockstars to help me keep DR WHAW a daily feature! I have added a page to my blog to highlight these three, but I wanted to share a bit about them with you here, too. I am so grateful to these three for throwing their hat in the ring when this is still such a young blog. And I cannot wait to start working with all of them!
Caleb — Caleb Gardner is someone I met at a Social Media Club event in Chicago in December, and I could tell from the beginning that he was a unique and insightful guy. I was so happy when he volunteered to contribute, and I honestly cannot wait to see what he’ll come up with.
Clay — Clay Schossow is a fellow Tar Heel, and someone I wish I could have met while still at UNC. Clay brings an incredible entrepreneurial spirit to the team, and I am really excited to get more of his perspective. I only hope that one day we can meet in person!
Melissa — When Melissa Cafiero and I first chatted on Twitter, I was struck by her intelligence and to this day her opinion is one I value quite highly. Even though we have never met in person, I am so thrilled to have Melissa join the team and put in her two cents.
Please read more about these three on the new DR. WHAW? Contributors page, and look out for great content every single day!
This post was written by Clay Schossow, one of three new contributors to DR. WHAW?, which will be a daily feature moving forward. A big thanks to Clay and the other two for their help, and look for a post about these three rockstars tomorrow!
- I think DR. WHAW? is a great concept and I’m excited to be involved.
- She’s cultivated a really great community on this blog and I’m happy to become a part of the conversation.
- She’s a fellow Tar Heel and feels my pain about this basketball season.
I run a web design, development and marketing start-up, so my posts will tend to be more about entrepreneurship, business and marketing. Rebecca was cool with this direction, as we both believe variety is the spice of life. This post is my first in the DR. WHAW? series, so please let me know in the comments what you think of the content I post, as my goal is to provide the most interesting and thought-provoking articles I can. Feel free to offer up criticism, I promise I won’t take it personally. And I promise that I’ll keep getting better as I post more.
So, without further ado, here’s what I Didn’t Read While Hard At Work (but wanted to!).
DR. WHAW? – February 1, 2010
- Why do we take ourselves so seriously? — This is a great, short piece from a few days ago that I just got to read today on the Brains on Fire blog. In a world where so many people and companies take themselves alarmingly seriously, this post was a refreshing breath of fresh air. It’s always nice to be reminded that people like to interact and work with folks that can laugh at themselves and have a good time. These laughs and fun moments will likely translate into trust and a positive experience.
- The Present Value of Future Cash Flows — Don’t let the title intimidate you; this post is a really easy read about a basic tenet of investing. More than the individual post, I’m excited about this series by Fred Wilson, MBA Mondays. Fred is one of the better known and more successful VC’s out there, and he’s going to start a weekly post giving a basic MBA lesson in layman’s terms. For those of us who focus on the business side of things but don’t have an MBA, I imagine this series will be very helpful and enlightening.
- Are You a C.E.O. of Something? — Great NY Times interview of Zynga CEO Mark Pincus. Sheds some light into how he organizes his business, delegates responsibility, and keeps a positive corporate culture.
- Notes From a Conversation With Y Combinator’s Paul Graham — Paul Graham is an accomplished entrepreneur, essayist, and venture capitalist (through his Y Combinator program). I always enjoy reading things he writes and watching interviews with him. I thought these notes were kind of the Paul Graham CliffsNotes, as it gives a nice, quick 30,000 view of his overall philosophies on entrepreneurship. If you enjoy this, I definitely recommend you delve into some of his writing on his site.
- Trail of Breadcrumbs — A new study says 89% of journalists turn to blogs for research and 65% use social media. Some convincingly high numbers of why organizations should be engaging in these media. These numbers rang true for me, as a reporter from Nebraska called me a few weeks ago to discuss some of the political articles on our blog; they ended up spinning our posts into the backbone of their story, which was really cool. Also, love Todd’s analogy of social media and blog content to breadcrumbs.
Well, those are my first five articles. I know Rebecca usually posts seven, but she still has a leg up in the experience category. Seven will be something to which I will aspire. Let me know your thoughts on this inaugural post and I’ll work to keep getting better. Looking forward to the conversation!
A little while ago, I asked y’all how you measure personal success, and your responses were overwhelmingly helpful! So I decided to take a moment and share my goals with you. I’ve come up with my top 25 goals that I’d like to achieve before I’m 25 years old. Because I’m such an organization freak, they’re broken down into categories. 🙂
- Adopt a dog to be the start of my new, grown-up family.
- Run a second triathlon, this time with my dad, and walk/run a half-marathon with my two best friends (who I did the first triathlon with).
- Make my old friendships a priority by setting up phone and Skype dates with my friends and family who I can’t see on a regular basis.
- Nurture new Chicago friendships and have a Chicago friend family that can be relied on much like my oldest and dearest friends.
- Volunteer at PAWS Chicago at least once each week and find a way to give back to UNC, too.
- Improve my understanding of social media channels and how Edelman is using them.
- Ask questions early and often, and be willing to turn in a project late if it means doing it right the first time around.
- Seek out new and different projects where I can help out and learn more about measurement and social media.
- Read and absorb anything and everything about social media measurement in order to broaden my skills and to better help clients.
- Become the go-to measurement guru in the Edelman Digital Chicago office.
- Claim my own domain name and begin learning (and using!) HTML coding.
- Write blog posts each week about something that I love or am passionate about.
- Become a regular contributor on a group blog or a guest post-er on more social media nuts’ blogs.
- Find a way to keep DR. WHAW? a regular feature without committing to posting it every single day (with my schedule, I can’t seem to make this work every day).
- Increase reader engagement as marked by number of comments, return readers and Tweets.
- Move to an apartment in Lakeview.
- Attend Lollapalooza in the summer.
- Try a Chicago-style hot dog and a sandwich from Lucky’s.
- Take the architectural boat tour.
- See the Boston Red Sox play at Wrigley Field (I know this may not even be possible but definitely worth a shot).
- Visit Washington, D.C., for the first time and do all of the typical touristy things.
- Visit my older sister in Amherst, Massachusetts, and my younger sister at the University of Minnesota.
- Visit Austin, Texas, to attend the SXSW conference in 2011 and find some old friends.
- Visit my mom’s parents in Kentucky and see my cousin wrestle in a state tournament (it will happen, Sean!).
- Travel to the ACC or NCAA tournament to watch the Tar Heels play their way into history again.
So there you have it. I know that some of these are lame and some may be quite difficult to achieve before I’m 25. Still, I believe these are all quite reasonable (and measurable!) goals for me. Just having written this list has made me happier, and really, isn’t that the real goal?
So I’ve come to a decision:
I cannot keep up with DR. WHAW? all by myself.
I haven’t thoroughly planned this out just yet, but I have realized that in order for DR. WHAW to be consistent (and daily), I need some help. Since there were many of you who were glad to see this daily feature return, albeit briefly, I am hoping that there are some out there willing to help me keep DR. WHAW a nightly staple.
Ideally, I’d like to have one or two regular contributors who are willing to help me out a couple nights a week to make sure that DR. WHAW doesn’t fall by the wayside. You don’t necessarily have to love measurement, you just have to be willing to share what you Didn’t Read While Hard At Work. I prefer that you pick one general topic or passion and highlight it, but hey! I’m flexible!
If you would like to help me out in this venture, please send me the following information to denison.rebecca[at]gmail[dot]com:
1. Your Name
2. Previous blogging or writing experience (Twitter handle is OK, too!)
3. Why you want to write for DR. WHAW?
Also feel free to reach out if you have any questions! I hope to hear back from at least a few of you soon! 🙂